Life of a Sysadmin

The occassional trials and tribulations of a jack of all tr ades sysadmin in a startup in Silicon Valley

December 2005

Corel's Exclusive Offer, or Marketing Taking Over an Update System

I like the concept of self updating programs. In practice however they are usually implemented poorly (ala Acrobat Reader) and/or co-opted by marketing for nefarious purposes.

While checking for updates for our installation of Corel WordPerfect Office Suite 12 I found that some manager in the marketing division of WordPerfect thought they were being clever when they decided to use the update system to send out what amounts to an advertisement.

For an update system to be effective and trusted by users it can not be co-opted by marketing in an attempt to make money. Whatever manager that approved this "update" message should be fired.

[2005/12/09 | /software | permanent link]